What is the relationship between personas and Jobs to Be Done? Question/Answer & Solution
- Correct Answer : Personas identify the type of person you should sell to, and jobs describes what you can help them do.
- Personas and jobs are two different methods of arriving at the same information.
- Personas identify the people you should sell to, and jobs identifies the people you should hire.
- Personas are for marketing, and jobs is for sales.
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