Let’s say you’re evaluating a customer of your organization as a potential brand advocate. In addition to the three R’s, what’s another criteria you could use to determine whether this person would represent your organization well? [UPDATED]

Let’s say you’re evaluating a customer of your organization as a potential brand advocate. In addition to the three R’s, what’s another criteria you could use to determine whether this person would represent your organization well? Question/Answer & Solution

  • Correct Answer : brand affinity
  • political values
  • influencer connections
  • brand rub
  • number of followers
  • all of these

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