HubSpot Marketing Software Certification Exam Answers 2020 [UPDATED]

Qualification Exam Name : HubSpot Marketing Software Certification Exam Answers 2020
Qualification Exam URL : Click here
Notice : All questions and answers are updated frequently. If you don’t find an update on our site, please fell free to contact us and we will update the question/answer as soon as possible.

HubSpot Marketing Software Certification Exam Details :

  • Time limit : 3 Hours
  • Number of Questions : 75
  • Required Pass rate : 80% or higher to pass
  • Retake period : You can take the exam again after 1 day if you don’t pass.
  • Validity Period : 24 Months

Follow the steps bellow to take the HubSpot Marketing Software Certification Exam :

  • Step 1 : Click Here and sign in with your Google account.
  • Step 2 : Start the exam.
  • Step 3 : Copy (Ctrl+C) the question from the HubSpot Marketing Software Certification Exam page and then find (Ctrl+F) the same question from here and get the correct answer.
  • Step 4 : Once you have completed the exam, you will get the HubSpot Marketing Software Certification Exam Certificate.

HubSpot Marketing Software Certification Exam :

1-_________ workflows will operate once a contact meets the enrollment triggers of that workflow.
2-________ software is the foundation for storing all the information you have on the humans you’re connecting and building trust with.
3-A call-to-action button is also known as a:
4-All of the following are components of a topic cluster EXCEPT:
5-All of the following are examples of how you can export campaign data EXCEPT:
6-All of the following are examples of on-page SEO best practices to consider when optimizing your pillar page EXCEPT:
7-All of the following are examples of SMART goals EXCEPT:
8-All of the following are tools you can connect to a HubSpot campaign EXCEPT:
9-All of the following are ways you can report on a campaign EXCEPT:
10-A(n) _______ list can help you gain an understanding of contacts who met a certain criteria on a particular date. Then you can look back at that list later and see contacts who may no longer meet the criteria.
11-Choose all that apply: Blogging helps your inbound marketing by _____.
12-Fill in the blank: For distraction-free editing, click ___________.
13-Fill in the blank: Strive to choose a core topic with a monthly search volume that’s at least __________.
14-Fill in the blank: To get started with adding a buyer persona in HubSpot, look for the __________ on your dashboard.
15-Fill in the blank: To preview your post, click __________.
16-Fill in the blank: When linking your topic cluster together, it’s critical that you __________.
17-How can a pop-up form supplement a visitor’s experience?
18-How does a landing page typically gather information about site visitors?
19-How does HubSpot calculate the source of a visitor to your site?
20-In the HubSpot email dashboard, there are two types of tabs that give you more insight into how your emails are performing. What are they?
21-Keeping your database healthy and up to date should always be a priority so that you can create powerful and ___________.
22-Marketing Hub users will frequently use which of the following menus in HubSpot?
23-Most organizations target how many buyer personas?
24-Pop-up forms are best suited to which stage of the buyer’s journey?
25-Quickly viewing a segment of your database right from the contacts, companies, deals, or tickets dashboard is an example of which type of segment?
26-The analyze tab for your marketing emails is most commonly used to __________.
27-The definition of __________ is the software that exists with the goal of automating your marketing actions.
28-There are three types of workflows you can create in HubSpot. What are they?
29-True or false? A list and a report in HubSpot accomplish the same actions and goals.
30-True or false? A session expires after 30 minutes of inactivity.
31-True or false? All assets should be built before creating a campaign.
32-True or false? All scheduled social posts can be attached to an existing HubSpot campaign, or you can create a new campaign with your post.
33-True or false? Big companies require complex page templates.
34-True or false? Buyer personas are non-fictional case study examples of your most successful customer.
35-True or false? Choosing to not use the Marketing Hub blog tool to host your blog will make your Marketing Hub campaign reporting less comprehensive.
36-True or false? Common uses for active lists include sending unique marketing emails based on each contact’s behavior and properties.
37-True or false? Every time you publish a blog post, you’re creating a new, unique page for your website.
38-“True or False? Google’s goal is to provide users with the most relevant, credible content that exists on the web based on their search query.”
39-True or False? In a topic cluster, subtopics are usually covered in blog posts.
40-True or false? Lead flows are outbound.
41-True or false? Logos are always global content and can’t be swapped out on individual pages.
42-True or false? Marketing automation is ONLY used to automate your marketing actions.
43-True or false? Only reference the core topic on your pillar page. Using synonyms of your core topic will confuse search engines on how to best rank this page.
44-True or false? Pillar pages make landing pages obsolete.
45-True or false? Pop-up forms are outbound.
46-True or false? The higher your DA (Domain Authority), the easier it should be for your topic clusters to rank.
47-True or false? The Marketing Hub uses shared contact information with the Sales Hub and Service Hub via the CRM contacts database.
48-True or false? The more completely you use the Marketing Hub, the better the individual tools can help you.
49-True or false? When creating a new page in the CMS, it’s important to choose your title carefully since it will automatically become the HTML title of the published web page.
50-True or false? When creating buyer personas, consider creating a different persona based on job function. Grouping buyer personas together by the goal or challenge they’re trying to overcome won’t be detailed enough to know who you’re talking to.
51-True or false? When importing contacts, HubSpot automatically searches for matches with your spreadsheet columns and pairs your existing properties, such as first name and last name.
52-True or false? You can collaborate with your team when drafting a blog post in edit mode.
53-True or false? You can import contacts into HubSpot that are opted-out of communication.
54-True or false? You can set a workflow goal on the main workflows dashboard.
55-True or false? You can test your marketing emails in different email clients from within the email editor.
56-True or false? You can use your HubSpot CTAs in externally hosted content.
57-True or False? You cannot add a featured image to a blog post.
58-True or false? You have up to one week to edit the name of a campaign.
59-True or false? You should always disable cookie tracking on forms, unless you have a specific use case in mind.
60-True or false? Your email channel works with your other conversational channels to help create conversations and experiences with the people you’re connecting with.
61-What are/is the area(s) you need to consider when building a call-to-action?
62-What are the elements of a traditional conversion path?
63-What are the key components of a landing page?
64-What are the three types of segments you can create in HubSpot?
65-What are the three ways you can add recipients to your marketing emails?
66-What are the two most important things to keep in mind when developing a HubSpot social media strategy? Choose two:
67-What are three examples of segments that every business should ideally have?
68-What can you add to a blog post to determine what content will show up on the short form version of that post on your blog’s homepage?
69-What is a call-to-action button?
70-What is a form submission notification?
71-What is a landing page?
72-What is a lead flow?
73-What is a pop-up form?
74-What is a session?
75-What is a Twitter stream?
76-What is key to the success of your reporting?
77-What is the advantage of using a form?
78-What is the definition of contact management?
79-What is the definition of segmentation?
80-What is the final step you should take before publishing a page?
81-What is the primary purpose of a topic cluster content strategy?
82-What is the reporting library?
83-What type of file can you import in draft mode instead of starting a blog post from scratch?
84-What were the original stages of the inbound marketing methodology?
85-What’s the difference between a form and a pop-up form?
86-When determining buyer personas, which type of information is most important to capture?
87-When drafting an email, why would you enable a web version of your email?
88-When should you report on your marketing campaign performance?
89-When should you ungate content?
90-Where can you view data about an individual blog post’s performance in HubSpot?
91-Where is information collected by your form submissions stored in HubSpot?
92-Where should you consider inserting calls-to-action throughout your blog post?
93-Which is NOT an example of demographic information that can help bring value to your buyer persona research?
94-Which of the following are campaign metrics that can be tracked in HubSpot?
95-Which of the following is NOT a feature available to you in draft mode?
96-Which of the following metrics are marketing teams NOT likely to report on?
97-Which of the following options reflects the correct sequence for establishing goals with your team?
98-Which of the following should you do before setting new KPI goals?
99-Which of the following tasks can be performed in settings?
100-Which of these is NOT one of the ways search has changed in the last 5 years?
101-Which parts of your organization can benefit from buyer personas?
102-Which sentence best describes collaboration in the CMS?
103-Which sentence best describes the relationship between templates and pages?
104-Which statement about selecting marketplace templates is most accurate?
105-Which type of pillar page is in the form of an ungated guide or ebook?
106-Why is it considered a best practice to include an image or video on a landing page?
107-Why should you limit the number of form fields you use on your form?
108-Why should your call-to-action contain action-oriented language?
109-You can create a call-to-action to align with which stage of the buyer’s journey?
110-You can filter your HubSpot social inbox in a variety of ways. Which one is NOT one of them?
111-You should base the design of your CTA on the following:
112-Your form submission rate tracks:
113-True or false? Forms are dead.